It’s Hip to Be Gray.


ɡrā/ – adjective
1. of a color intermediate between black and white, as of ashes or an overcast sky.
Gray, grey or even Greige (gray + beige) trended heavily upwards in 2016 and appears to be headed in the same direction in 2017. Perfect for the concurrent trend towards matte finishes and away from glossy, gray tones have dominated the market for the past two years.

The definition of the color gray has expanded with it's popularity. Color that would have been considered "wine colors" are sometimes included in the gray palette.

See our curated gray collection

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